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Choosing the right keywords for your content is half the battle when it comes to attracting organic traffic to your website. (The other half of the battle is creating killer content!) But don’t be daunted! We’ve divided the task…
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Every day the Covid-19 crisis multiplies and worsens across the world and millions of people are affected by the spread of the virus. The way of life in many countries has drastically changed, almost overnight, with the entire global economy…
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Do you need to increase patient calls and gain additional interest from prospective patients? Local Search Engine Optimisation (Local SEO) is the ideal way to attract new clients and minimise the amount you spend on unqualified traffic coming to your…
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SEO (Search Engine Optimisation) — pretty much every business with an online presence knows it’s an important part of online marketing, but most don’t understand it. And that’s okay, because SEO can be pretty impenetrable with plenty of jargon and…
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Warning! Google is closing Universal Analytics on July 1st 2023. Prepare for the replacement, Google Analytics 4, by reading our complete guide. Google Analytics provides users with a wealth of data, but it’s easy to feel overwhelmed. We show you…
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Warning! Google is closing Universal Analytics on July 1st 2023. Prepare for the replacement, Google Analytics 4, by reading our complete guide. In the first of a series explaining the key metrics in Google Analytics that show how your website…
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If you’re serious about ranking on Google, you’ve probably heard of E-A-T: Expertise, Authoritativeness, and Trustworthiness. In December 2022, Google shook things up by adding an extra “E” for Experience. Now, we have E-E-A-T. We break E-E-A-T down and, more…
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Welcome to another Exposure Ninja Digital Marketing Roundup. In this week’s Round-up we’ve learned: ? Google made further algorithm changes on its birthday ➕ Google finally put Google+ to bed ? WebP file format is shortly coming to Edge and…
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Charlie Marchant, the General Manager at digital marketing agency Exposure Ninja, gave a talk at BrightonSEO September 2018 on ‘How to Definitely Get Links for Your Business.’
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