Award-winning Google Ads Management Service

Google Ads campaigns that gain you immediate traffic and ultimately, get you more leads and sales. We’re an accredited Google Ads Partner agency specialising in Google Ads, Google Shopping, Remarketing, YouTube Ads, and the Google Display Network.

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An Award-winning Google Ads Agency That Cares about Your Business

Since 2012, we have helped hundreds of small and medium-sized businesses increase their traffic and website leads and sales. We have achieved this by using regularly tried-and-tested pay-per-click marketing strategies.

Every Google Ads campaign we run focuses on the one thing that makes a difference to your business: driving leads and sales.

We love nothing more than hitting our CPA targets and seeing a client grow, scale and expand their business. The buzz and sense of achievement that knowing we’ve contributed to that growth brings is hugely addictive.

Photo of UK Paid Media Awards 2022 award acceptance.
Cover of the bestselling book, "How To Get To The Top of Google"

Get a Free Copy of Our Bestselling Book

Since 2013, our book, “How To Get To The Top of Google” has been helping business owners and marketing managers to learn about the business-changing benefits of Search Engine Optimisation.

Cemented in bestseller lists for eight years, the book continues to explain how businesses like yours can rank at the top of Google and earn increases in traffic, leads, and sales — and we’d like to give you a copy for free.

Click the button below to download your free copy.

How We Do Google Ads Management

We have years of Google Ads experience and some incredible success stories of businesses we’ve helped to grow and exceed their goals.

Our amazing team of PPC Ninjas are results-driven, and they have the skills, experience and expertise needed to get your business consistent and measurable results.

Want Us to Show You How We'll Reach Your Goals?

Our Digital Marketing Consultants are waiting to review your marketing.

They’ll review your efforts and suggest a new Digital PR strategy for your business.

Request your free website and marketing review below.

What Our Google Ads Clients Say about Us

“After starting a PPC campaign with Exposure Ninja, sales are a record high by 300%. Working with the PPC Team has been a joy. There has been a quick turnaround and communication has been very professional.“
Paul Forster, High Access Solutions

How Your Google Ads Campaign Will Start

Shinobi's with Google logo

Step 1 — Google Ads Strategy and Account Setup

Successful Google Ads campaigns are built on a solid strategy, strong initial setup and thorough campaign structure.

Designing an effective Google Ads strategy and building out the ad campaigns takes the majority of the first month of your campaign. There’s no point putting your ads live and throwing away ad spend on a half-built campaign that won’t convert.

That’s why we take the necessary time to build a tightly structured set of campaigns containing highly targeted ad groups that focus on the different pages/product groups on your website. We’ll also craft high-converting ad copy and ensure conversion tracking is firing correctly.

Shinobi developing landing page

Step 2 — Landing Page Analysis and Development

A question that we regularly get asked is “how long will it take my PPC campaigns to convert?” There is one critical answer to this, and it all boils down to how well your landing page performs and how well it has been optimised for conversion.

A business/website could have the best set of highly optimised PPC campaigns going. But if the landing page isn’t designed to convert users, we can guarantee that people will either drop straight off the page or won’t be able to find what they are looking for fast enough.

Our team of experienced CRO pros begin making landing page recommendations from the offset. If we feel changes need to be made before we send paid traffic to them, we will let you know.

Sometimes it isn’t always obvious that a landing page won’t perform well, but we can gauge this pretty quickly once the PPC campaigns start running. In this case, we’ll take rapid action to let you know what we’d recommend.

Shinobi support

Step 3 — Google Ads Campaign Management

Full-service management of PPC campaigns is imperative for the health and performance of your ads.

We have a large list of campaign optimisations we perform to maximise your ROI. These include running regular search query reports to find new high-quality keywords and to identify negative keywords we need to add. We’ll adjust bid optimisation, make ad copy tweaks and review landing page performance, amongst other optimisations.

When we’re confident we’ve got a successful formula in place to run your ads, we’ll talk to you about scaling up your ads to increase your sales and hit your business’s goals.

Get Started Today

Order a digital marketing review

Step 1 — Request Your Free Digital Marketing Review

Request your free website and digital marketing review by hitting the button below. We’ll analyse your website and marketing, and recommend the best digital marketing services for your business. If you already have PPC running, we’ll even do a full analysis of your current Google Ads performance.

Watch your review video

Step 2 — Watch Your Marketing Review Video

Our Marketing Consultants will record a 15-minute video and go into detail about how you can realise your website’s potential. We’ll give you recommendations to improve your website and marketing and to achieve your bigger business goals.

If Google Ads is right for your business, we’ll include it in our recommendations. If we don’t feel it is, we’ll let you know what we would recommend instead and why.

Implement a strategy

Step 3 — Choose to Implement Our Recommended Strategy

In your video review, we’ll outline exactly how your website could be earning you more traffic, more leads and more sales.

If you want to implement the recommendations yourself, that’s awesome. Let us know how they go so we can share in your success! If you’re ready to outsource your marketing, we’d be delighted to become your marketing partner and implement our recommendations for you.

Watch your traffic and leads increase

Step 4 — Watch Your Traffic, Leads, and Sales Increase

If you choose us as your marketing partner, we’ll be here with you all the way. As your visibility, traffic and lead volumes start to grow, we’ll consistently review the opportunities for further growth.

We never settle because we believe that you deserve a marketing partner that works as hard on your business’s growth as you do. And that’s how it should be

Frequently Asked Questions

Google Ads (formerly Google AdWords) is an advertising network created by Google. It is used by businesses around the world to advertise their products or services directly to potential customers. One of the most common adverts used in their network is the ad you see at the top of Google’s search results pages. Google Ads also includes display ads, which are found on millions of websites as visual advertising.

Google Ads works by allowing businesses to pay to display their business’s website for specific queries searched for by users in Google’s search engine, in a pay-to-display or pay-per-click auction system. Display ads in Google Ads work by a tracking system that monitors people’s activity online and the websites they visit, matching those people to adverts about products or services similar to their interests.

Anyone can set up a Google Ads account. However, the system is complex and does take some time to adapt to, so we recommend speaking to a Google Ads agency if you lack the time required to learn the platform.

Not Sure If You Need Google Ads?

Our Digital Marketing Consultants are here waiting to help you.

Request a free marketing review today and they’ll record a 15-minute video explaining how they’ll help your business to achieve your one-year, five-year, or 10-year goals.