Keeping meetings punctual and effective can be challenging in an office setting. In a remote setting, there are some additional challenges, such as unreliable conferencing platforms and unclear “camera on or off?” etiquette. At Exposure Ninja, we have been running…
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Communication is key in all organisations, but when you’re in a remote environment, it’s even more important to ensure that communication within your team and among your colleagues is clear. Relying on body language and the tone and emphasis in…
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Google is the most popular search engine in the world. It has over 70% of the search market share and captures almost 85% of mobile traffic. If your business is not already advertising on Google, you could be missing out…
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Whether you’re a startup or an enterprise looking to expand, growth marketing should be on your agenda. But what exactly is it? Do you know the difference between a Growth Manager and a Growth Hacker? In this guide on “How…
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Building strong customer relationships is critical to the success of small businesses and startups. Whatever your company’s industry or the product or service you offer, you must have a loyal customer base to maintain healthy sales and profit. But how…
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While managing an office-based marketing team certainly isn’t a walk in the park, managing a remote team can sometimes feel like running a marathon on an invisible track. Varying time zones and working cultures, inconsistent internet speeds and communication difficulties…
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Fake News? Nope, you read that headline correctly — according to new survey data¹, one in three adults in the UK have slashed their social media usage in the last 12 months because they feel addicted to or overwhelmed by…
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Designing your company’s brand guidelines early on can save you a lot of heartache going forward. When your one-person operation evolves into a business with many different teams, departments and sub-departments, brand guidelines ensure that the content you present to…
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Whether your business is brand new or well-established, having clear and accessible style guidelines is the best way to reinforce design standards and protect your brand’s identity. It’s no secret that brands with a clear identity and consistent messaging perform…
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