Articles

AI Search Optimisation

AI Search Trends for 2026: What Marketing Leaders Need To Do

AI Search Optimisation 13 min read AI Search Trends for 2026: What Marketing Leaders Need To Do Kelly Wilson 13 min read We cover the top five AI Search trends and predictions shaping 2026, what these shifts mean for marketing leaders, and show how CMOs can… Read article

AI Search Is Rewriting the Rules: What Marketing Leaders Need to Know

AI Search Optimisation 7 min read AI Search Is Rewriting the Rules: What Marketing Leaders Need to Know Kelly Wilson 7 min read AI Search is changing how people find brands, products, and services by replacing traditional blue links with instant, AI-generated answers. If your business isn’t… Read article

AI Search Optimisation 11 min read How to Do AI Search Brand Sentiment Analysis Kelly Wilson 11 min read Brand sentiment analysis for AI Search is the process of understanding how AI platforms like ChatGPT, Perplexity, and Gemini describe your brand and whether… Read article

The Complete Guide to AI Search Optimisation

AI Search Optimisation 23 min read The Complete Guide to AI Search Optimisation Kelly Wilson 23 min read AI Search is changing how people discover, research, and choose who to buy from, and most businesses aren’t ready. Our guide covers everything you… Read article

Optimise Your Blog Content Strategy for AI Search Success

AI Search Optimisation 16 min read Optimise Your Blog Content Strategy for AI Search Success Kelly Wilson 16 min read A blog content strategy is your plan for creating, publishing, and optimising posts that attract and engage your audience. To be AI Search-ready, it… Read article

How to Track AI Traffic in GA4: Step-by-Step Guide

AI Search Optimisation 9 min read How to Track AI Traffic in GA4: Step-by-Step Guide Kelly Wilson 9 min read Learn how to track AI traffic in GA4 and see which platforms drive clicks to your site. This step-by-step guide shows you how to… Read article

We’ve Just Been Named “Most Innovative SEO and AI Search Specialists 2025”

AI Search Optimisation 4 min read We’ve Just Been Named “Most Innovative SEO and AI Search Specialists 2025” Kelly Wilson 4 min read Exposure Ninja wins Most Innovative SEO and AI Search Specialists 2025 at the Midlands Enterprise Awards! Read article

The New Metrics to Track in the AI Search Era

AI Search Optimisation 13 min read The New Metrics to Track in the AI Search Era Dale Davies 13 min read Discover the metrics you need to track to measure your brand's AI Search performance: Brand Visibility, Sentiment & Citations Read article

How to Measure and Grow Your Share of Voice in AI Search

AI Search Optimisation 13 min read How to Measure and Grow Your Share of Voice in AI Search Kelly Wilson 13 min read AI Share of Voice tracks how often your brand is mentioned or cited in AI-generated answers across platforms like ChatGPT and Google’s AI Overviews.… Read article