Blogs by our marketing Ninjas. We share (most of) what we learn from being on the cutting edge of digital marketing.
We cover the top five AI Search trends and predictions shaping 2026, what these shifts mean for marketing leaders, and show how CMOs can act now to stay ahead of the competition.
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Look around. You’ll notice something happening in your Google Analytics – organic traffic from traditional search might be slipping. But here’s what’s really interesting: ChatGPT mentions are probably showing up in your referral sources. Welcome to the next evolution of…
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Learn what Generative Engine Optimisation is, how it works, and why you need to IMMEDIATELY create a long-term GEO strategy.
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Loading the Elevenlabs Text to Speech AudioNative Player… Generative Engine Optimisation (GEO) is the process of optimising a website to rank in AI search results. GEO includes optimising content to gain features in AI Overviews, the current AI-generated feature on…
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October 2024 Update – Searches in AI-generated chatbots like ChatGPT, Claude, Perplexity, and Google Gemini are becoming more common. Generative Engine Optimisation (GEO) has emerged as the name for strategies to optimise website content so it’s referenced and prioritised by…
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Loading the Elevenlabs Text to Speech AudioNative Player… On May 14th 2024, Google released AI Overviews, which is their version of AI Search. We’ve been waiting for this moment for about a year. Since Google announced they’d be adding AI…
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Loading the Elevenlabs Text to Speech AudioNative Player… Good B2B web design is about creating a website that looks nice. Great B2B web design is about creating a website that looks nice and generates quality leads for your business. Otherwise,…
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Loading the Elevenlabs Text to Speech AudioNative Player… An SEO audit is like a health check for your site. It’s your chance to see what’s working, what’s not and where you can make some game-changing improvements. In this guide, we’ll…
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B2B marketing is about being useful, visible, and trusted all at the right moment. If your current B2B marketing strategy hasn’t been updated this year, this one’s for you.
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Loading the Elevenlabs Text to Speech AudioNative Player… Ranking in local search results is crucial for driving online traffic to your website and foot traffic to your brick-and-mortar stores. However, optimising your SEO for multiple locations can be tricky. You…
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