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AI Overviews Hit 70%+ Coverage – What’s Your Strategy? (Dojo #37)

AI Overviews Hit 70%+ Coverage – What’s Your Strategy? (Dojo #37)

“” In This Episode… Welcome to the Dojo, a weekly marketing news podcast by Exposure Ninja. This week we talk about: Legal topics have the most AI Overviews – and you’re next Google’s AI Overviews fail to answer 43% of…

Posted on October 25, 2024

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FINALLY… ChatGPT content that RANKS (ChatGPT with Canvas) (#335)

FINALLY… ChatGPT content that RANKS (ChatGPT with Canvas) (#335)

“” In This Episode… ChatGPT snuck out a new content creation feature last week that barely anybody in the marketing world seems to have noticed. But we think it gives marketers that use it a HUGE advantage. In fact, our…

Posted on October 18, 2024

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Are You Ready for Generative Engine Optimisation (GEO)?

Are You Ready for Generative Engine Optimisation (GEO)?

  “” In this episode of The Dojo, the team at Exposure Ninja dives into some of the most important digital marketing topics on the horizon — from the drama surrounding WordPress to the rise of Generative Engine Optimisation (GEO)….

Posted on October 17, 2024

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The Best B2B Marketing Strategies for 2025 (#334)

The Best B2B Marketing Strategies for 2025 (#334)

Exposure Ninja has generated 100,000+ B2B leads in the past decade. Here are three of our proven strategies that you can use in 2025.

Posted on October 15, 2024

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ChatGPT-4o with Canvas Will Change Content Writing Forever (Dojo #35)

ChatGPT-4o with Canvas Will Change Content Writing Forever (Dojo #35)

We talk about ChatGPT’s new update for content writers, cheap conversation starters and how position one is position none

Posted on October 11, 2024

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Digital Marketing Lessons from Disruptive Insurance Companies (#333)

Digital Marketing Lessons from Disruptive Insurance Companies (#333)

“” In This Episode… Let’s be honest — it’s much easier to market a fun, trendy business. D2C subscription service for BBQ charcoal? We could do that in our sleep. But only the world’s best marketers can sell something that…

Posted on September 30, 2024

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Listen To This Before Hiring a Marketing Agency (#332)

Listen To This Before Hiring a Marketing Agency (#332)

Struggling to choose between an agency, freelancers or in-house? Here’s how to decide.

Posted on September 23, 2024

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Why You Shouldn’t Be Afraid of AI PPC Tools (Dojo #34)

Why You Shouldn’t Be Afraid of AI PPC Tools (Dojo #34)

We chat about OpenAI’s new o1 model, the Meta summit and how we got a 363% increase in Google Ads leads using AI assets

Posted on September 19, 2024

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What Happened to Google’s Search Generative Experience? (SGE) (#331)

What Happened to Google’s Search Generative Experience? (SGE) (#331)

“” In May last year, Google announced the next evolution of its search engine, something called SGE or the Search Generative Experience. This was pitched as something that would transform the way that people use Google, allowing us to have…

Posted on September 16, 2024

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