“Working with Exposure Ninja has resulted in a 259% increase in sales qualified leads” — Ellis Clark, Tunley Environmental
“Working with Exposure Ninja for the past 18 months has had a fantastic impact on our business” — Pete Jenkins, Age Care Bathrooms
“Exposure Ninja has been an incredibly valuable partner” — Alison Moreau, The Ordinary
“I have gained approximately 50% increase in calls” — , Personal Injury Law Firm
“[Exposure Ninja] produces content and marketing to help drive qualified traffic.” — Ron Henry, Golf Course Lawn
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The Content Engineering Playbook: Growth Lessons from AirOps’ Josh Spilker

The Content Engineering Playbook: Growth Lessons from AirOps’ Josh Spilker

Josh Spilker has spent his career turning content into a serious revenue driver at high-growth SaaS companies. He joins Charlie Marchant to share what’s working in AI Search, content engineering, and modern SaaS growth.

Posted on June 24, 2026

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McKinsey’s Thought Leadership Playbook: Lessons From Daphne Luchtenberg

McKinsey’s Thought Leadership Playbook: Lessons From Daphne Luchtenberg

McKinsey & Company is one of the largest publishers of thought leadership globally. Daphne Luchtenberg, Marketing Director for McKinsey’s Operations Practice, explains the system behind it and what B2B marketers can take from the model.

Posted on June 17, 2026

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Growth Strategy in the Age of AI Search: Lessons from Profound’s Nick Lafferty

Growth Strategy in the Age of AI Search: Lessons from Profound’s Nick Lafferty

Nick Lafferty, Founding Marketing Engineer at Profound, joined Charlie Marchant on The Growth Leaders Series podcast to talk about what it actually takes to build a growth strategy fit for the AI Search era.

Posted on June 10, 2026

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Wise’s Organic Growth Strategy: 10 Years of Lessons From Fabrizio Ballarini

Wise’s Organic Growth Strategy: 10 Years of Lessons From Fabrizio Ballarini

Fabrizio Ballarini has spent a decade building one of fintech’s most formidable organic growth engines at Wise, driving millions of visits across 160+ markets. He joins Charlie Marchant to share the strategies, hard-won lessons, and honest takes on AI Search that got them there.

Posted on June 3, 2026

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How Vanguard’s Marketing Strategy Dominates Google and AI Search (And What You Can Copy)

How Vanguard’s Marketing Strategy Dominates Google and AI Search (And What You Can Copy)

Vanguard’s marketing strategy pulls in 6.2 million organic visits a month and holds an AI visibility score of 85. This video breaks down the exact tactics behind that search dominance, and the seven lessons you can apply to your own marketing today.

Posted on June 1, 2026

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How Rippling’s Marketing Strategy Built a $16B Business (And What You Can Copy)

How Rippling’s Marketing Strategy Built a $16B Business (And What You Can Copy)

Rippling’s marketing strategy took the company from 20,000 to 1.5 million monthly website visitors in just five years. This video breaks down the three-pillar playbook behind that growth, and exactly how to apply it to your own business.

Posted on May 11, 2026

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How To Write a Marketing RFP (That Actually Gets Results)

How To Write a Marketing RFP (That Actually Gets Results)

How to write a marketing RFP that gets great proposals back, based on ten years of agency experience and 100s of RFPs.

Posted on April 6, 2026

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I Bought a £7M Company to Test My Marketing Playbook

I Bought a £7M Company to Test My Marketing Playbook

We bought a £7M renewables business to prove our marketing playbook works – and we delivered.

Posted on September 8, 2025

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Why Your Marketing ROI is Low (and How To Fix It)

Why Your Marketing ROI is Low (and How To Fix It)

Find out why your marketing ROI is low and how to turn it around, based on our learnings from ten years of marketing consulting.

Posted on September 2, 2025

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