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Search Engine Optimisation

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ChatGPT Sends 21% of Its Traffic to Google. Here’s Why That Matters.

ChatGPT Sends 21% of Its Traffic to Google. Here’s Why That Matters.

ChatGPT referral traffic grew 206% in a year. Here’s how to make sure your brand benefits.

Posted on April 24, 2026

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If My SEO Traffic Dropped, Here’s Exactly What I’d Do (It’s Easy)

If My SEO Traffic Dropped, Here’s Exactly What I’d Do (It’s Easy)

Has your SEO traffic dropped? Copy our four-step audit process that turned a 23.5% decline into 27% growth.

Posted on April 13, 2026

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ChatGPT Giving up on In-Chat eCommerce?

ChatGPT Giving up on In-Chat eCommerce?

ChatGPT is pulling back from in-chat checkout. Here’s what it means for eCommerce marketers and where to focus instead.

Posted on March 20, 2026

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Will Google’s New AI Hover Links Actually Increase CTR?

Will Google’s New AI Hover Links Actually Increase CTR?

Google’s new AI Overview hover cards are live. Here’s what they mean for your click-through rate and search strategy.

Posted on February 20, 2026

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Do Rankings Still Matter with AI Search?

Do Rankings Still Matter with AI Search?

Do rankings still matter with AI search? Find out what’s driving traffic, leads, and revenue as AI reshapes SEO.

Posted on February 6, 2026

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How SEO Works in 2026

How SEO Works in 2026

Learn how SEO works in 2026 across Google and AI platforms, and our hybrid approach to capturing traffic from both channels.

Posted on January 13, 2026

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5 Search Marketing Predictions for 2026 (HUGE Changes)

5 Search Marketing Predictions for 2026 (HUGE Changes)

Search marketing in 2026 is changing fast. Listen to Charlie Marchant’s five predictions that every marketing leader needs to act on now.

Posted on December 12, 2025

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Copy The 3 Pillars of £50m+ SEO Campaigns

Copy The 3 Pillars of £50m+ SEO Campaigns

Learn the three SEO pillars enterprise brands use to dominate traditional Google search and AI search platforms, based on our Global Search Award-winning strategies.

Posted on November 10, 2025

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The BEST SEO Strategies for 2026

The BEST SEO Strategies for 2026

Learn five award-winning SEO strategies that we’ve proven to increase traffic by up to 30,000% in 2026’s AI-dominated landscape.

Posted on September 29, 2025

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