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#244: Why 99% of GUEST POSTING doesn’t work

#244: Why 99% of GUEST POSTING doesn’t work

In This Episode… Writing for other websites, also known as guest posting, is a fantastic way to build ranking and credibility. It also gets your content published on the sort of websites your audience is already reading and is a…

Posted on June 20, 2022

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#243: Digital Marketing in a Recession

#243: Digital Marketing in a Recession

In This Episode… It’s clear that economic conditions around the world are challenging. Cost of living crisis, inflation, interest rates going up…but the question for us marketers is: what happens to digital marketing in a recession? Today we’re going to…

Posted on June 13, 2022

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#242: How To Design the Perfect Buyer Persona

#242: How To Design the Perfect Buyer Persona

In This Episode… Whether you’re B2B or B2C, the fastest-growing companies in your market will have a really clear idea of who they’re selling to and how to position what they sell to resonate with that target customer. This is…

Posted on May 30, 2022

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#240: How to Market like Red Bull (WITHOUT the budget)

#240: How to Market like Red Bull (WITHOUT the budget)

Today we take a look at Red Bull’s business and marketing strategy, and how you can replicate it (without their huge budget!)

Posted on May 14, 2022

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#239: How to Avoid Bad Web Dev Agencies

#239: How to Avoid Bad Web Dev Agencies

In This Episode… Choosing a web development agency is a risky business. You want to make sure they’re being fair on price, producing good quality work and being transparent with you. So what does a bad web dev agency look…

Posted on May 9, 2022

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#238: airbnb — From $40 Cereal Boxes to $47 Billion Travel Unicorn

#238: airbnb — From $40 Cereal Boxes to $47 Billion Travel Unicorn

In This Episode… If we showed you a business and told you that the founders had to sell politically themed boxes of cereal in the street to pay off their credit card debt…you probably wouldn’t have expected that business to…

Posted on May 2, 2022

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#237: The Best SEO Tools in 2022

#237: The Best SEO Tools in 2022

In This Episode… In today’s video, we’re going to be comparing the best SEO and digital marketing tools and software and making a Tier List. Because apparently that’s what the cool people do these days. And, it’s fun. So whether…

Posted on April 25, 2022

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#236: DON’T COPY Patagonia’s Digital Marketing Strategy

#236: DON’T COPY Patagonia’s Digital Marketing Strategy

In This Episode… Today we take a deep-dive into Patagonia’s Digital Marketing Strategy. Outdoor clothing brand Patagonia puts its values and ethics front and centre in its digital marketing, but leaving plenty of growth on the table by not covering…

Posted on April 11, 2022

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#235: How to Write Content That Ranks #1 on Google

#235: How to Write Content That Ranks #1 on Google

In This Episode… In today’s video and podcast, Head Ninja Tim explains how to create great content that’s worthy of that Google top spot! He covers how to optimise your homepage, subpages, and content pages as well as getting those…

Posted on April 4, 2022

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