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#256: Copy the Content Strategy Behind a $33M SaaS Exit

#256: Copy the Content Strategy Behind a $33M SaaS Exit

In This Episode… Learn the three marketing strategies we used to help a SaaS business reach a $33 million exit. Read more about this SaaS content marketing case study. Timestamps 00:00 — Intro 00:43 — Pick the right battles 03:43…

Posted on September 20, 2022

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#255: STEAL this (Award-winning) LOCAL SEO Strategy

#255: STEAL this (Award-winning) LOCAL SEO Strategy

In This Episode… Learn the award winning strategy that resulted in a 146% increase in leads for a local law firm. This video and podcast covers keyword planning and research, content planning, technical SEO and how to do digital PR…

Posted on September 13, 2022

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#254: Digital Marketing Myths That Kill Growth

#254: Digital Marketing Myths That Kill Growth

In This Episode… Today we debunk some of the biggest marketing myths that are harming your business’ growth, including: Is the marketing rule of seven real? Does duplicate content harm SEO? Is email marketing worth it? Do Google ads improve…

Posted on September 5, 2022

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#253: Google Announces SEISMIC Algorithm Update

#253: Google Announces SEISMIC Algorithm Update

In This Episode… On August the 18th 2022 Google announced a new algorithm update called the Helpful Content Update. In our opinion, it might be the biggest update since Medic and very similar to Panda (which devastated website rankings in…

Posted on September 1, 2022

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#252: The £10,000,000 Content Playbook (You Can Have for FREE)

#252: The £10,000,000 Content Playbook (You Can Have for FREE)

In This Episode… Learn the website sales funnel strategy we used to triple a clients traffic in one year, and reduce their Google ads cost-per-lead by 73%. We’ll talk you through the whole strategy, share examples, and explain how you…

Posted on August 22, 2022

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#251: 1,492 of Our Leads Came From Video. Here’s How.

#251: 1,492 of Our Leads Came From Video. Here’s How.

In This Episode… Videos make up 82% of all consumer internet usage. In today’s video and podcast, we share the strategy we used to get 1,492 leads from YouTube videos alone. This is a strategy that works for any business…

Posted on August 15, 2022

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#250: STOP Confusing Your Customers. Do THIS Instead

#250: STOP Confusing Your Customers. Do THIS Instead

In This Episode… Are you speaking your customer’s language? We completely get it – you have a fantastic product and an expanse of knowledge and you want to share that with the world. But could it be turning your potential…

Posted on August 8, 2022

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#249: Most Branding Doesn’t Work. Try This Instead.

#249: Most Branding Doesn’t Work. Try This Instead.

In This Episode… Branding is high on every business owner’s and marketer’s priority list. You want people to think positively about your brand. But, achieving it isn’t straightforward. First, it’s really, really hard to track. And, it’s getting harder to…

Posted on August 1, 2022

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#248: SHEIN’s $16B Digital Marketing Game Plan

#248: SHEIN’s $16B Digital Marketing Game Plan

In This Episode… Did you know that in 2021, in the US, more people downloaded the SHEIN app than the Amazon app.  And with revenue last year reportedly topping $16 billion and a valuation of a hundred billion dollars, SHEIN…

Posted on July 25, 2022

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