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“” Your marketing department is sitting on a goldmine of untapped potential. If you’re a marketing leader in a competitive industry like mortgage lending, you already know the challenges: sky-high cost-per-click rates, relentless competition, and increasingly savvy consumers who can…
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“” In This Episode… Welcome to the Dojo, the podcast where we turn marketing news into marketing tasks. This week we’re joined by Claire Carlile, Local Search Expert at BrightLocal and we talk about: Branding and pricing lessons from consumer…
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Struggling to get a good ROI from events? Here’s our digital marketing led approach and how you can use it to boost your event ROI.
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“” In This Episode… Welcome to the Dojo, the podcast where we turn marketing news into marketing tasks. Today we talk about: What’s going on in the world of Bing’s AI search? OpenAI reveals SearchGPT Timestamps 00:00 – Intro 01:15…
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“” In This Episode… You’ve spent a tonne of money on marketing. You’ve got: Great PPC ads A shiny new website Amazing downloadables But…you’re not getting the conversions you expected. You’re not alone — we see this situation a lot….
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“” In This Episode… Welcome to the Dojo, the podcast where we turn marketing news into marketing tasks. This week we talk about: Google updates: AI Overviews, Ads, YouTube Dyson’s success in more than just vacuums Cookies are here to…
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“” In This Episode… Welcome to the Dojo, the podcast where we turn marketing news into marketing tasks. This week we’re joined by Max Denning, Senior Web Content Executive at Bidfood, and we talk about: Hubspot’s 2024 State of Marketing…
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“” In This Episode… Welcome to the Dojo, the podcast where we turn marketing news into marketing tasks. This week we’re joined by Tara Humphrey, Primary Care Leader and Host of the Business of Healthcare Podcast, and we talk about:…
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“” In This Episode… When it comes to running ads on search and social media, the main issues we see with B2B marketing in particular are around creativity and targeting. The key to pay-per-click advertising is always the same, no…
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