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Learn why Google’s first-ever UK user decline matters for your 2025 marketing strategy, plus how YouTube videos in AI Overviews creates new opportunities.
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Learn why crafting an SEO strategy for 2025 requires mastering Generative Engine Optimisation (GEO) to stay ahead in AI-driven search and recommendation platforms.
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“” Episode Overview This week on The Dojo, we dissect the recent collapse of AllPlants, a UK vegan meal delivery service, amidst a massive marketing spend. We analyse their financial data, marketing strategies (social media, SEO, PPC), and pinpoint critical…
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Discover how Perplexity’s AI shopping assistant and Google’s AI overview ads are transforming digital marketing beyond 2025.
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“” In This Episode… In this week’s episode of The Dojo, Tim Cameron-Kitchen, Jess Percival, and Dale Davies dive into the secrets of virality, what’s happening with Google’s November 2024 core algorithm update, and how to make the most of…
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“” In This Episode… Welcome to the Dojo, a weekly marketing news podcast by Exposure Ninja. This week the spotlight is on: The Impact of ChatGPT Search on Marketers The Viral Power of Crumbl Cookies The discussion begins with OpenAI’s…
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Tim, Dale and Jess discuss a big week for AI, IKEA’s new face of gaming and why we might want to stop calling it SEO.
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“” In This Episode… Welcome to the Dojo, a weekly marketing news podcast by Exposure Ninja. This week we talk about: Legal topics have the most AI Overviews – and you’re next Google’s AI Overviews fail to answer 43% of…
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“” In This Episode… ChatGPT snuck out a new content creation feature last week that barely anybody in the marketing world seems to have noticed. But we think it gives marketers that use it a HUGE advantage. In fact, our…
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The marketing industry changes every day. Stay up-to-date with the latest and effective marketing trends every week.
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