Google’s AI Overviews Fiasco | ft. Joe Glendinning (The Dojo #20)

In This Episode…

Welcome to the Dojo, the podcast where we turn marketing news into marketing tasks.

This week we’re joined by Joe Glendinning from Renew and Sustain, and we talk about:

• Google Rolls Back AI Overviews
• klarna cuts marketing spend by 25% through the use of AI
• IKEA is hiring store staff…in Roblox

Timestamps

• 02:30 – Story 1 – Google Rolls Back AI Overviews
• 11:50 – Story 2 – klarna cuts marketing spend by 25% through the use of AI
• 33:40 – Story 3 – IKEA is hiring store staff…in Roblox
• 46:28 – The Tasks

What to Listen to Next

• HUGE Google Leak Confirms SEO Theories | ft. Lucy King
• The Future of SEO Changed AGAIN | ft. Annabelle Baugh
• What Went Wrong with Apple’s Controversial Ad? | Ft. Gustavo Uy