Updated on 19 Apr 2024

How Formula One Teams Nail Event Marketing (Dojo #13)

Written by Dale Davies

In This Episode…

Welcome to the Dojo, the podcast where we turn marketing news into marketing tasks.

This week we talk about:

  • GA4 dropping ‘conversions’
  • F1 team’s event marketing
  • Almost half of British consumers spend extra on high-quality products

Timestamps

2:37 – Story 1 – GA4 drops ‘conversions’

17:15 – Story 2 – F1 team’s event marketing

41:35 – Story 3 – Almost half of British consumers spend extra on high-quality products

56:14 – The Tasks

What to WATCH Next

What to LISTEN to Next