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Named SEO Agency & Integrated Search
Agency of the Year 2026

PPC Services That Boost Your Sales

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Trusted by brands in the
FTSE 250 and DAX 30

When to Partner with a PPC Agency

High Ad Spend with Low Conversions

If your ads are getting clicks but low conversions, we’ll identify the issue and optimise your campaigns to convert wasted spend into real revenue.

Lacking In-House Expertise

Successful PPC campaigns require constant testing, tweaking, and tracking. If you don’t have the time or expertise to manage campaigns in-house, we’ll handle everything, from strategy to execution.

Unclear Results and ROI

Are you unsure where your ad spend is going? We provide clear reporting, break down key metrics, and fine-tune your campaigns to ensure every penny works harder for your business.

Speak to Our Consultants

Book a free consultation with our specialist team. Let’s talk about your challenges, goals and what success looks like together.

Our PPC Services

Smart, data-driven PPC that eliminates wasted spend and drives high-quality conversions is what you get with an award-winning PPC agency like ours.

In-Depth PPC Audit and Analysis

We audit your campaigns, targeting and competitors to uncover wasted spend and missed opportunities, then prioritise the changes that can improve performance fastest.

Data-Driven PPC Strategy

We build PPC strategies around your goals and real performance data, helping you generate more high-quality conversions at a sustainable cost.

High-Performance Campaign Setup

From keyword targeting to ad copy to landing pages, we set up campaigns designed to drive action. Every element is optimised to convert clicks into customers.

Google Ads

We manage Google Ads across Search, Shopping and Performance Max, continually testing and optimising campaigns to increase conversions and ROAS.

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Microsoft Ads

Not everyone has the expertise in Microsoft Ads to run a successful campaign. That’s why we’re here to set up your campaign, optimise live ads, conduct bid management, and more.

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Meta Ads

Our Meta Ads experts create and optimise campaigns across Facebook and Instagram to reach the right audiences and drive more sales.

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Ad Creative

Our Ad Creative team creates static and video ads designed to grab attention, communicate your offer and drive action.

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Remarketing

Returning visitors are 43% more likely to convert on your website than new ones. With remarketing, we bring unsold visitors back to your site through whichever platform drives the best ROI.

Data Analysis and Reporting

We don’t just track numbers; we translate them into actionable insights. We then optimise every aspect of your PPC campaigns so that we’re always driving ROI.

See What’s Working in Paid Media in 2026

Our paid media experts break down the strategies, mistakes and opportunities shaping PPC right now, from campaign performance to getting more from your budget.

What Our PPC Clients Think

Don’t just take it from us. Here’s what our super clients have to say about working with Exposure Ninja:

Speak to Our Consultants

Book a free consultation with our specialist team. Let’s talk about your challenges, goals and what success looks like together.

PPC FAQs

More questions about our paid media services? We’ve got the answers here.

What are PPC services?

PPC (pay-per-click) services involve managing paid ad campaigns across various platforms, including Google, Microsoft, and Meta. These services include strategy, ad creation, targeting, testing, and optimisation. The goal is to drive qualified traffic and maximise return on your ad spend.

Why do you need PPC management services?

PPC campaigns require ongoing analysis, optimisation, and expertise to perform well. Without the right setup and strategy, it’s easy to waste budget on low-performing ads. PPC management services ensure your campaigns are efficient, competitive, and conversion-focused.

What is your PPC agency’s process?

We have a five-part process:

  1. In-Depth PPC Audit and Analysis: We review your current campaigns, ad spend, targeting, and performance to uncover inefficiencies and missed opportunities.
  2. Data-Driven PPC Strategy: We build a custom strategy based on your goals, industry data, and user behaviour insights.
  3. High-Performance Campaign Setup: We create and launch campaigns with compelling ad copy, effective targeting, and conversion-focused landing pages.
  4. Continuous Optimisation and Monitoring: We test, refine, and adjust campaigns in real time to improve performance and reduce wasted spend.
  5. Smart Scaling for Long-Term Growth: Once results are strong, we scale your campaigns sustainably to drive more traffic, leads, and revenue.
Why should I work with you as my PPC agency?

We’re an award-winning paid media agency that’s been slashing wasted ad spend and raising ROI for years. With a team of Ninjas with talents across PPC, data, and creative, we turn clicks into profit.

What platforms do you run PPC ads on?

Google, Microsoft, Facebook, Instagram, YouTube, LinkedIn, and more.

Can you take over an existing PPC campaign?

Yes, we regularly audit and improve existing campaigns. We’ll identify what’s working, fix what isn’t, and rebuild where needed to improve performance.

How much do I need to spend on ads?

Ad spend can vary based on many factors, including your industry, the terms you’re bidding on, who you’re targeting, and competitiveness. Costs per click can range from pennies to hundreds of pounds or dollars. But bidding on low-value terms won’t give you a positive return on investment if users don’t convert. We optimise every PPC campaign to ensure you’re targeting the right terms and the right demographic, serving compelling ads that generate clicks and conversions.

Can you stop a competitor from bidding on my brand name?

While we can’t always prevent it, we can help you bid defensively and maintain dominance.

How much do I need to spend on creatives?

Your budget should match your goals, platform, and strategy. Spend too little, and you’ll miss opportunities; spend too much, and you’ll waste cash. We’ll help you strike the perfect balance.

What happens when I request a callback for PPC services?

Our PPC experts will assess your needs, discuss goals, and outline the next steps.