How To Grow Your Business Using Social Media

We’ll take you behind the scenes of campaigns that actually work. We’ll show you some real life examples, warn you about some of the pitfalls and take you through a step-by-step plan to setup and run your own social media campaign with clear, profitable goals.

Whether it’s learning about Facebook’s powerful audience insight and advertising tools or developing a profitable LinkedIn’s B2B strategy; using Twitter’s real time interaction opportunity or Instagram’s ability to connect with influencers quickly, this book lays out strategies for each network and each situation, so you’re bound to find something that resonates with your current situation and goals.

Not getting any response to your content? This book will show you how to readjust your strategy, build your audience, and create the content that gets people talking, sharing and promoting your business. It also shares examples of content that we’ve run for our clients, so that you can see what’s working ‘in the real world’ and copy at will.

It’s easy to ignore social media when you need to run a business. We’ll show you how to create an easy-to-use social media campaign that’s effective, adaptable, and gives you a worthwhile return for the time you put in, whether it’s 1 hour ever fortnight or 2 hours per day!

We’ll show you how viral marketing can push your business to new heights using well-built content. But there are lessons to be learned from the opposite side too, and we guide you through the minefield by looking at case studies of big and small companies alike trashing their reputation from poorly thought out marketing strategies, to ensure you avoid making similar mistakes.