SEO stands for Search Engine Optimisation . SEO is the process of improving a website so that it's more likely to rank at the top of Google. Websites that appear at the top of Google earn the most organic traffic, whereas websites at the bottom earn less than <5%, making the top spot the best place to be. Unlike the ads at the top of Google's search results, which can cost a lot of money to run, websites that rank at the top of Google earn "free" traffic the entire time they're there.

What Are the Benefits of SEO?

The primary benefit of SEO ( Search Engine Optimisation ) is a steady stream of traffic to your website. Ads, whilst fantastic, deliver traffic only as long as they're paid for. Search engine traffic, on the other hand, continues to arrive long after content has been written and optimised. If you're a local business, then Local SEO can help your business to rank at the top of Google for local searches. If you own or manage an eCommerce business, eCommerce SEO can help your business rank at the top of Google for products and product category searches, earning you convertible traffic.

Nottingham SEO Agency

Q: What Are the Benefits of SEO?

The primary benefit of SEO ( Search Engine Optimisation ) is a steady stream of traffic to your website. Ads, whilst fantastic, deliver traffic only as long as they're paid for. Search engine traffic, on the other hand, continues to arrive long after content has been written and optimised. If you're a local business, then Local SEO can help your business to rank at the top of Google for local searches. If you own or manage an eCommerce business, eCommerce SEO can help your business rank at the top of Google for products and product category searches, earning you convertible traffic.

Q: What’s Involved in Search Engine Optimisation?

Successful SEO campaigns are built on a solid foundation of deep research, an intelligent strategy, a well-optimised website, and strong backlinks. Research must be completed to determine what the target market is searching for. It must also review what competitor websites are doing to improve their SEO. The strategy used must be built on the experience of repeatedly successful SEO campaigns. The website must be optimised exceptionally well so that it's easy for Google to crawl and determine what it's about, who it's for, and that it has the best content available on the internet. High-value backlinks also need to be earned so that Google can see how well trusted the website and the business that built it is.

An SEO Agency Helping Businesses in Nottingham Get To The Top of Google

We’re Exposure Ninja, a team of SEO Specialists who help SMEs in Nottingham and beyond to get more traffic, leads and conversions.

Our unrivalled SEO services give your business the boost it needs to rise to the top of competitive markets.

SEO Services for Ambitious Businesses in Nottingham

We work with ambitious business owners and marketing managers in Nottingham and all over the world to deliver expertly planned Search Engine Optimisation (SEO) campaigns.

Whether you’re targeting a local audience in Nottingham or going global with your marketing, we offer scalable SEO services that help you reach your growth goals, then raise them higher.

We’ll boost your organic traffic by helping you climb to the top of search engines and outperform your competitors, but we won’t stop there.

We’ll get more clicks through to your website; then, we’ll turn those clicks into conversions.

We’ll plan out an SEO strategy to get you the best ROI in the fastest time possible.

A Transparent and Trustworthy Nottingham SEO Agency

Exposure Ninja started out in 2012 as an SEO agency in Nottingham with a mission to provide transparent and effective digital marketing services.

Since then, we’ve moved out of our Nottingham office and become a completely remote agency. Our Ninjas are 100% remote, and without geographical limitations, working with businesses all over the world.

With extensive worldwide experience and a team of SEO and Digital Marketing Specialists, we’re experts in all types of SEO — local, eCommerce, on-site, off-site, technical…

We can help you increase your traffic and online visibility, attract customers in the area with local Nottingham SEO, grow your brand awareness and send your conversions through the roof.

The remote nature of our team also means we can support your business wherever your growth takes you.

And unlike a lot of agencies, we’ll implement winning marketing strategies without making false promises or using confusing language.

Our services are completely transparent — you’ll always know what we’re doing, why and what results we’ve achieved.

You deserve an SEO agency you can trust to deliver the results your business needs, and that’s where we come in.

We Achieve Great Results with SEO Services That Work

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A 478% Increase in Search Traffic in 9 Months

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A 1,534% Increase in Organic Conversions Year on Year

What Do Our Nottingham SEO Services Include?

The right SEO Campaign can be transformational for your business, but growing your organic traffic and conversions doesn’t happen overnight.

We’ll listen to your goals and then outline a plan of action to hit them as soon as possible, using the best SEO strategies combined with the most suitable avenues of digital marketing.

We know every business is different, so no two Exposure Ninja campaigns are the same. We’ll create a bespoke strategy to help you achieve even the most ambitious growth goals.

SEO Auditing

Our SEO Ninjas will start your campaign by carrying out an audit of your site to identify everything, from technical issues holding your website back to bad links damaging your website’s domain authority.

With the audit findings, we’ll create a plan of action to resolve any issues and boost your performance.

Keyword and Competitor Research

We’ll find the search terms your target audience is using and research search intent so that we can target the best keywords with the right content — content that will engage and convert your website visitors.

We’ll also look at your competitors’ SEO strengths and weaknesses so that we can outsmart and outrank them.

Page Optimisation

We’ll make sure your website pages offer a great user experience while being search engine friendly.

Our on-page SEO Actions might include improving page content, giving your metadata a makeover and reviewing internal linking and keyword usage on each page.

Technical SEO

Behind the scenes, we’ll carry out technical SEO tasks to optimise the back end of your website. We’ll improve the functionality of your site by looking at things like your load speed.

And we’ll make it easier for search engines to crawl and index your pages with schema markup — structured data that helps search engines understand your website content.

Backlink Analysis

The right backlinks can increase your website’s authority and boost your Google rankings (for both Nottingham search queries and nationally). But unfortunately, not all backlinks are good.

We’ll find any bad links that are damaging your website’s performance and remove or disavow them (get them ignored by Google).

If we think your business will benefit from more valuable backlinks — high-quality, authority-boosting ones rather than the spammy kind — we can work link building into your campaign.

Outstanding Content Creation

Your user-engagement metrics like time spent on page and bounce rate can have a big impact on your rankings and conversion rate. So we’ll make sure that when users click through to your site, they’re directed to killer content that captures their attention, starts building a relationship and moves them swiftly through your sales funnel.

Want Us to Show You How We'll Reach Your Goals?

Our Digital Marketing Consultants are waiting to review your marketing efforts and suggest a new SEO strategy for your business.

Request your free, no-obligation website and marketing review below.

What Our Clients Say about Us

“Exposure Ninja has been working on our SEO campaign for 16 months and I’m really happy with our work together. Our Campaign Team are very friendly and helpful. They have delivered everything from really in-depth conversion rate optimisation analysis to technical SEO recommendations and fresh content. Recently they provided us with a few simple changes that enabled us to gain featured snippets almost overnight!“

Pawel Oleksak, Senior Marketing Manager, eFax

What’s Involved in Search Engine Optimisation?

We offer SEO services to businesses in Nottingham with one mission in mind — we want to generate as much ROI for you as possible, as quickly as possible.

You’ll have a dedicated Campaign Team that will include an SEO Specialist, Content Marketing Specialist and Account Manager (AM). Your AM will be your lead strategist and main point of contact. They’ll keep you updated on what we’re doing, why, and what we’ve achieved at every stage of your campaign.

Step 1 — We Analyse Your Current SEO Campaign

We kick off every SEO Campaign with an audit of your website and Google Analytics setup. We’ll identify optimisation opportunities and make sure we can track the behaviour of your website visitors so that we can improve their experience.

Step 2 — We Research Your Website’s Industry

We’ll research your industry and look into your competitors’ marketing strategies to see what’s working well in your space and what’s not. We’ll learn from your competitors’ successes, avoid their mistakes and look for opportunities to exploit their missed opportunities and outperform them, whether they’re based in Nottingham or not.

Step 3 — We Draft Your SEO Strategy

With keyword and competitor research complete, we’ll create an SEO strategy for your business. We’ll outline the steps we’ll take to reach your long-term goals and set milestone targets to meet along the way.

Step 4 — We Create Outstanding Content

No SEO campaign is complete without content marketing. For your website to achieve maximum performance, you need outstanding content on your website pages to help you rank for the right keywords and engage and convert visitors.

Your SEO Specialist will work with your Content Marketing Ninja to create killer content that helps you climb to the top of search engines and win more sales.

Step 5 — We Continually Make SEO Improvements and Share Our Progress with Transparent Reports

SEO isn’t a one-and-done process. It’s something you need to keep doing to maintain performance and keep growing your Nottingham-based business. So we’ll continuously monitor your progress and make SEO improvements. We’re never happy, so even once we’ve hit your long-term goals, we’ll raise them higher and keep striving for further growth.

We’ll also keep you updated on your progress with transparent monthly reports and regular calls from your Acount Manager. We’ll make sure you know what we’re doing, why we’re doing it and what we’ve achieved at every step.

How to Get Started with Our Nottingham SEO Services

Ready to dominate local search queries, increase your organic traffic and grow your business with a Nottingham SEO agency you can trust?

Getting started is simple, and there’s no pressure or “hard sell” tactics at any point. We’ll tell you how we can help, and if you’re happy to go ahead, we’ll kick off your SEO Campaign and start improving your rankings.

Step One — Request Your Free SEO Review

Request a free digital marketing review, and we’ll take a look at your website and record a 15-minute video review.

The video you receive will be unique to your website and your business goals. We’ll check your site’s usability, how well optimised it is for SEO and identify the top priority fixes required.

But we won’t just look at your SEO — we’ll look at your digital marketing as a whole and break down all of our marketing recommendations into an easy to follow “to do” list for you.

Then, you can either implement our suggestions yourself or leave them to our expert Ninjas.

Step Two — Get Your Initial SEO and Digital Marketing Plan

If your review suggests there’s scope for you to work with us and start an Exposure Ninja SEO Campaign, we’ll set up a consultancy call to go over your goals in more detail.

We’ll then send you a detailed marketing proposal to outline how we’d approach your SEO, different marketing channels we’d recommend, and milestone targets we’ll aim for over the next three months.

Step Three — We’ll Implement Your SEO Strategy

If you’re happy to go ahead with your Exposure Ninja SEO strategy, we’ll assign you a Campaign Team and start working towards your goals.

Your Campaign Team will include an SEO Specialist, a Content Marketing Specialist and an Account Manager — every campaign has multiple Ninjas, each specialising in one area of digital marketing, but all working together.

Your team will map out the best tasking for your business and will start working towards the milestones and long-term goals we’ve set together.

Step Four — Watch Your Rankings Improve and Traffic Increase

Don’t expect overnight success — SEO is not about “quick wins”. It’s about long-term sustainable growth, but you will start to see improvements within the first few months of your campaign.

We’ll work to quarterly milestones and will continue adjusting our strategy and coming up with new ideas to achieve the best results as quickly as possible.

You’ll receive clear monthly reports and regular updates from your Account Manager showing our progress and outlining our next steps.

With us, you’ll always know exactly what we’re doing and how your website performance is growing. Plus, you can rest easy knowing that you have an SEO partner who’s committed to constant improvement.

We’re Not Your Typical Nottingham SEO Agency

We work with a lot of businesses that have been let down by other digital marketing agencies in Nottingham. They’ve been falsely promised great results, given unrealistic expectations and locked into long contracts with agencies they didn’t get on with.

They’ve lost faith in digital marketing and are cautious about working with more “experts”. But Exposure Ninja isn’t your typical SEO agency.

We provide transparent and effective digital marketing services that restore business’s faith in agencies.

We don’t just focus on SEO metrics like traffic, engagement and click-through rates. We also look at your revenue and make sure our services are a valuable investment for your business. We want to achieve the maximum ROI for you, as quickly as possible.

But our transparent services and revenue-hungry approach aren’t the only things that make us different.

No Nerdy and Complex SEO Jargon

We won’t deny that we’re marketing geeks. But that doesn’t mean we speak in nerdy and complex SEO jargon. We have straightforward conversations about marketing in plain English.

No Long Contracts

We don’t lock you into long and painful contracts. All of our clients have rolling short-term contracts that can cancel at any time. We prefer to let our work and our results do the retention, not solicitors.

No Boring SEO Reports That Send You to Sleep

Your SEO Campaign is exciting — the results can directly impact your business’s revenue and growth. So we steer clear of boring SEO reports that you dread reading. Instead, we provide clear, straightforward monthly reports that present your campaign results clearly. We make it easy to see your marketing successes.

Frequently Asked Questions

We’re a completely remote agency, so we’re not based in Nottingham (although a lot of our Ninjas do live there). But with extensive SEO experience, we can help you improve your rankings for local terms. We know exactly how to help you reach customers in Nottingham and become a dominant business in your area and your industry.

The remote nature of our team also means we work with the very best Marketing Specialists without being restricted by location. Your SEO Campaign will benefit from the experience and expertise of digital marketing Ninjas all over the world.

Plus, if your business grows or operates beyond Nottingham, we can continue providing the SEO support you need, wherever your growth takes you.

As an Exposure Ninja client, you’ll have immediate access to experts in multiple digital marketing disciplines.

Your SEO Campaign will include three core team members: your Project Manager, an SEO Specialist and a Content Marketing Specialist.

Depending on your needs, you will also have access to a range of Designers, Developers, Copywriters, Social Media Specialists and PPC Specialists. These Specialists can be brought into your campaign to match your needs. Beyond consultation, these additional experts will require add-on services.

Your Project Manager will be your main point of contact — they’ll provide regular updates about the progress of your campaign and upcoming opportunities.

SEO is about long-term, sustainable growth — we don’t promise overnight success, and you shouldn’t expect it.

You’ll usually see improved rankings, increased traffic and increased conversions within the first few months of your campaign. Significant results tend to take about six to 12 months.

The exact time it takes will depend on how hotly contested the search results are between competitor domains, how far behind your site is and the amount of SEO work we’re doing for you.

You can cancel at any time — we don’t have long contracts with sticky clauses. All we ask for is 30-days’ notice. That allows us to tie up the loose ends and prepare all the data we’ve collected for handover to you.

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Not Sure If SEO Is Right for Your Business?

Our Digital Marketing Consultants are here waiting to help you.

Request a free, no-obligation marketing review today, and they’ll record a 15-minute video explaining how they’ll help your business to achieve your one-year, five-year or 10-year goals.