Email Marketing Strategist

Location: Fully Remote
Job Types: Full-time, Permanent
Salary Range: £28,000 - £31,000 per Annum (DOE)

We’re a digital marketing agency Exposure Ninja. We’re a rapidly growing team that runs successful online marketing and PPC campaigns for our lovely clients. We’re on track to becoming the UK’s best digital marketing agency for SMEs, and we’d love you to join us on the journey.

Our ideal Email Strategist will do the following:

  1. Develop, create and manage sector-leading Email campaign strategies for our clients.
  2. Pitch and present your campaign strategy to clients and get them excited about it!
  3. Oversee the execution of your Email campaigns, monitoring the results and performance, and tweaking as needed.
  4. Support retention of our clients by delivering highly engaging Email campaigns.

Day-to-day responsibilities:

As a full-time Email Strategist, you will:

  • Develop innovative ideas and award-winning Email campaign strategies for our clients to achieve their goals and resonate with their target customers.
  • Work closely and collaborate with our SEO, Content Marketing, Social, Email and Design teams to ensure the Email strategy fits in with the overall marketing strategy.
  • Perform effective competitor research to ensure that Email campaigns are delivered with maximum effect.
  • Create short presentations of your Email campaign ideas and attend client meetings and get our clients excited about your ideas.
  • Brief out and oversee the quality of the work produced by junior team members to ensure its inline with the strategy you have recommended. Feedback to Team Leaders any additional training needs of junior team members you work with.
  • Effectively utilise a range of small to medium-size client budgets.
  • Have an analytical mindset, with a deep understanding of campaign performance metrics, including conversion metrics and attribution models. 
  • Make well calculated, yet swift decisions for your Email campaigns based on the campaign data and effectively articulate any changes to our clients.
  • Keep up to date with industry trends and updates for our clients.

The skills we’re looking for:

  • At least five years experience in an Email marketing or digital marketing strategy position (either in-house or agency side)
  • Experience managing successful email campaigns for SMEs, prioritising business results like sales and lead generation.
  • A portfolio of successful Email campaigns you’ve run across various sectors.
  • A passion for Email and Content creation in general with experience across multiple platforms.
  • Excellent time management/organisational skills and the ability to work to prioritise and work to deadlines.
  • Confidence jumping on the phone with clients to pitch and present your ideas.
  • Experience of quality checking and reviewing work.
  • Advanced knowledge of Google Analytics and Google Trends.
  • An analytical mindset, with a deep understanding of campaign performance metrics, including conversion metrics and attribution models. 
  • You will be capable of making swift and well calculated decisions for Email campaigns based on the campaign data. 
  • Excellent client communication skills and the ability to articulate any Email Campaign decisions. 
  • Strong understanding of other marketing channels, such as SEO, Content Marketing, Social Media, Email Marketing.
  • Positive, proactive and collaborative work attitude.

Company Benefits:

  • 100% remote working! 
  • Flexible work hours
  • 24 days annual leave + 8 bank holiday days
  • Flexible bank holidays – if you prefer you can choose to ‘bank’ these holidays days and use them at any other time in the year
  • Birthday off!
  • Ninjaversary (your annual work anniversary) off!
  • Generous sick pay policy
  • Paid training time
  • In-house training courses as well as external training (such as Google qualifications and Hubspot)
  • Incredible teammates (really some of the best people!) and supportive work environment
  • Opportunities for growth, taking on new projects, secondments to other departments, running with your own ideas etc

We welcome everyone into our Ninja family:

We celebrate diversity and believe it makes our team stronger. We fully take advantage of the flexibility we have to hire Ninjas from around the world and from any background. We give our team a work environment free from prejudice, discrimination and intimidation so they can do their best work and live happy lives. Inclusivity and equality are important to us and we don’t tolerate behaviours that don’t follow these values.

How To Apply

Please send applications to hr@exposureninja.com with the subject line “Email Strategist Job”. Please include examples of previous email campaigns in order to support your application.

We Welcome Everyone Into Our Ninja Family

We celebrate diversity and believe it makes our team stronger. We fully take advantage of the flexibility we have to hire Ninjas from around the world and from any background.

We give our team a work environment free from prejudice, discrimination and intimidation so they can do their best work and live happy lives. Inclusivity and equality are important to us and we don’t tolerate behaviours that don’t follow these values.

Exposure Ninja Team Collage

Our Perks

Working at Exposure Ninja comes with more than a few little perks.
Here’s what we offer our team:

Remote Working
Flexible Work Hours
32 Days Annual Leave
Generous Sick Leave Policy
£100 Annual Health Subsidy
Transparent Pay Scales
Health & Wellness Support
No Meetings at Lunch or on Friday Afternoons
Client and Employee Referral Bonuses
Paid-For Digital Marketing Training
Annual Charity Events
Early Christmas Pay
No-blame work culture

Book a 15-minute Introduction Call

If you’re considering a role and would like more details, book in a 15-minute introductory call with our Careers and Talent Specialist, Lucy.

We want to find you a role you’ll love. We’d be happy to discuss our roles in more depth, understand more about your skills and requirements, and offer advice on the roles that would best suit your talents! If you’re not yet ready for a role at Exposure Ninja, we’ll give you some guidance for next steps to get you ready.

Profile photo for Lucy Thornber

Our Email Marketing Team

Keen to know who you’d be working with for this role?
Meet our talented Email Marketing team:

Profile photo of Abi Daunton-Johns
Abi Daunton-Johns,
Head of Email Marketing

“Hi, I’m Abi 👋 I lead the email marketing department. Our focus on email marketing is strengthening the relationship between customers and brand, we create engaging email content that builds long term loyal customer bases for our clients.”

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