EN Podcast #32: Using Podcasts to Build Authority and Generate Leads

Jessica Rhodes knows all there is to know about how podcasts are a serious lead generation tool for your business. So, listen to Jessica in our EN Podcast series on iTunes and Stitcher. Oh, and while you’re there, check out our archive of podcasts with a host of digital marketing heroes!

In this episode of the EN Podcast, we’re joined by one of the world’s best-connected podcast bookers: Jessica Rhodes of Interview Connections. This time round, we discuss the different ways that businesses in all industries use podcasting. As a guest or host, find out how to build credibility, authority and to drive leads and sales.

Podcast booking and optimisation tips from Jessica Rhodes

As a business owner or entrepreneur, have you ever considered setting up your own podcast? Learn exactly what’s involved, how much time it takes and what the potential upside is. Prefer to be a guest expert? Discover what you need to do to get featured on high-profile podcasts and, crucially, positioned as an authority figure.

Fancy an expert opinion on your website?

At Exposure Ninja, we run a podcast because we’re eager to learn from fellow industry experts and pass that knowledge over to you. In addition, we also know that podcasts are a successful part of many business strategies. Well, making businesses a success online is what we’re all about!

Need more leads and sales from your website? Get some expert advice to improve your site’s visibility, drive more traffic and sales. Request a FREE digital marketing review and plan from us. Primed and ready, our Ninjas are on hand to turn your online business into a lead generation machine.

About the Author

Tim is Head Ninja at Exposure Ninja and Europe's bestselling online marketing author.When he's not Ninja-ing he's playing in his band, going to the gym with his wife or fixing the destruction caused by their three fur babies, Ninja, Samurai and Shinobi.