EN Podcast #17: What you can learn from eBay, 3M and HowStuffWorks to improve your conversion rate with Khalid Saleh

Listen on iTunes, Stitcher or Libsyn

If you’ve ever wondered how giant websites (like eBay and skis.com) work on converting more of their visitors into buyers, then this episode will be a real treat for you. Khalid Saleh has been in conversion rate optimisation since before it was a recognised ‘thing’, and has worked with some of the World’s biggest brands.

We’ll be discussing some of the campaigns he’s worked on, the lessons that he’s learned about human behaviour online, and what businesses of any size can take from the experiences of such high traffic websites to improve their own lead and sales volume. Enjoy!


About the Author

Tim is Head Ninja at Exposure Ninja and Europe's bestselling online marketing author. When he's not Ninja-ing he's playing in his band, going to the gym with his wife or fixing the destruction caused by their three fur babies, Ninja, Samurai and Shinobi.