Google is the most popular search engine in the world. It has over 70% of the search market share and captures almost 85% of mobile traffic. If your business is not already advertising on Google, you could be missing out on hundreds of warm leads. If you don’t already have… Continue Reading
About Susanna Kemp
How to Manage a Remote Growth Marketing Team
Whether you’re a startup or an enterprise looking to expand, growth marketing should be on your agenda. But what exactly is it? Do you know the difference between a Growth Manager and a Growth Hacker? In this guide on “How to Manage a Remote Growth Marketing Team”, we’ll take a… Continue Reading
What Is a CRM System? A Guide for Small Businesses and Startups
Building strong customer relationships is critical to the success of small businesses and startups. Whatever your company’s industry or the product or service you offer, you must have a loyal customer base to maintain healthy sales and profit. But how do you effectively manage your customer list, especially when growing… Continue Reading
How to Check How Much Traffic a Website Gets
Website traffic is the number of people visiting a website at any one time. Traffic is generally measured in “sessions”. A session will involve the user viewing one or multiple pages within a given time frame, and some visitors may return to your website for several sessions before they… Continue Reading
How to Create a Digital Marketing Strategy
Are your digital marketing campaigns underpinned by a strong campaign strategy? Recent research from Smart Insights shows that almost half (45%) of companies still don’t have a digital marketing strategy. If you are in that group and running a digital marketing campaign, you are unlikely to be seeing the high… Continue Reading
