Many marketers are moving away from using pay-per-click (PPC) advertising in lieu of more cost-effective lead generation methods, like blogging, social media marketing, and creating excellent offer content that drives net new leads and reconversions. While we are obviously 100% on board with the whole inbound marketing thing, we think… Continue Reading
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About Amanda Sibley
Amanda Sibley is the Campaigns Manager at HubSpot and handles promotion of new content for lead generation. Previously, Amanda managed co-marketing relationships and paid lead generation garnering thousands of leads monthly.